Now lets explore which type of program leads directly to successful Internet marketing online. Most beginning marketers have no one to take them by the hand and show them - step by step - how to find the easiest path to that first commission check. Without help from an experienced marketer, it takes a lot of time, money, and aggravation before one can see their first income. As the saying goes, "A journey of a thousand miles begins with the first step." Let us take that first step together...
START AT THE BEGINNING
One can't harvest a crop without first planting a seed, patiently cultivating, watering and pruning, until at last it bears fruit. By the same token, you must choose a starting point for your online marketing efforts, and take everything one step at a time.
Most programs on the Internet today that are targeted to earning money can be divided into some very distinct categories. These are roughly as follow: Network Marketing & MLM opportunities, Traffic Generation Programs, and Affiliate programs.
Network Marketing and MLM Programs are (in general, at least) programs that sell a product or service that you must purchase yourself on a monthly basis to be eligible to earn commissions. In this way, your purchase each month provides a portion of the commission for the person who referred you to the business, and your commissions each month will come from the purchases of people you refer to the program.
This is, in my experience, as well as according to the advice of many experts in the field, not a good choice for someone who is new to Internet marketing. Why? Well, there is the matter of your monthly required purchase that is costing you money even before you refer one single person. Usually the commission percentage is low enough that you must refer at least two or three people (each making the required monthly purchase) to just break even on what you spend each month.
The biggest difficulty with this, is that you must be able to persuade others to spend their money each month for the required purchase, while, in the beginning, you probably lack the skills needed to get referrals quickly. As a result, you may struggle for several months before referring a single person willing to join you. Because of this, you can spend hundreds, or even thousands of dollars before turning a profit in this kind of program. Therefore, Network Marketing & MLM programs based on required monthly purchases are not something anyone would recommend to a person new to Internet Marketing.
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THE FACTS ON TRAFFIC GENERATION PROGRAMS
Traffic Generation Programs are the programs that can actually get visitors (often called "traffic") to your website. No matter how beautiful your web site full of great products is, unless someone sees it, you will make no sales! On the Internet, web site traffic is the life-blood of sales. It is, therefore, essential to direct visitors to your site.
All traffic generation programs are not created equal, and the "quality" of the visitors is more important than the "quantity" of traffic. This is a subject that needs to be followed in much more detail in another article, but for now, we are more concerned with the value of traffic generation programs as sources of income generation.
There are very few traffic generation programs that actually generate a large percentage of income just through promoting them as a cash generation source. Though these programs are necessary for all marketers, and the traffic they generate are essential to the success of any Internet Marketer, most experts in Internet Marketing do not recommend more than five or six such programs to start with. Choose wisely as to the ratio between web sites (of other members) that you must visit to earn a visit to your web site in return. This is why these programs are often called Traffic Exchanges. Always try to find programs with a 1:1 or 3:2 ratio. You will earn more traffic with those programs more quickly, which is what you need when just getting started.
All but a few traffic generation programs are free to join with one or more options to upgrade. In the beginning, stick to the free version. You can worry about joining more such programs, or upgrading in the five or six programs you use, later when you have begun to earn an income.
Affiliate Programs - A Beginner's Dream
What is an affiliate program? A short definition is: A program in which you are paid a commission for selling another person's product. Research has shown this to be the easiest way to get a commission check for someone just starting out in Internet Marketing. The best items to sell are digital products that will appeal to other Internet Marketers. You never have to buy the product, store it, or handle it. The owner of the product handles all aspects except to promote it.
There are several good Affiliate programs available to choose from. The first that comes to mind is ClickBank. You are not required to pay any fees at any time. The products you will be selling all come complete with their own professionally built website. All you need is a way to get traffic to that site and, depending on the amount of traffic you drive to the site, you will be paid a set commission for each sale. This method of earning money online is preferred above all others because it has less to learn and remember when just starting. You will have your hands full just getting the visitors to the sales site. If you follow these recommendations, you will be using free traffic generation programs to drive traffic to the sales page of the chosen ClickBank (or other similar affiliate program)product. ClickBank usually pays between 50% and 75% commissions based on the purchase price paid for the product (minus the fees charged to the merchant who owns the product).
There you have the simple truth about what is best for those just getting started as Internet Marketers who are serious about making an income on the Internet. Now get out there and earn!
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